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airberlin and oneworld prepare for a shared future

airberlin?s preparations to join the oneworldЎ airline alliance move up a gear today with the launch of a major communications campaign, which sees it become the first recruit in the alliance?s history to carry out joint advertising with oneworld to highlight its forthcoming addition to the group.

Posters on display at key airports across Germany from today proclaim ?Departure 2012 ? airberlin and oneworld take off for a shared future?. The aim is to raise awareness in the airline?s home market that it will be flying as part of the premier airline alliance from early next year.

The launch of this external campaign comes as oneworld training and internal communications among airberlin?s 8,900 employees gets underway, ensuring that they will be able to deliver the alliance?s full customer offering from the moment airberlin becomes part of the group early next year.

Its preparations to join oneworld represent one of the biggest projects in airberlin?s history. It is being undertaken by 18 work streams covering virtually every aspect of the airline?s activities, supported by its oneworld sponsor British Airways and the alliance?s central team. The overall project plan shows the airline is right on track to meet its joining schedule.

A date for airberlin?s entry into oneworld ? along with its Austrian cooperation partner NIKI as a oneworld affiliate member ? will be announced in the coming months. oneworld?s network includes 900 destinations in 150 countries. When airberlin joins early next year members of topbonus, airberlin?s frequent flyer program, will be able to earn and redeem miles and enjoy status benefits on all oneworld partner airlines, including access to 550 airport lounges for top tier members.

airberlin passengers are already enjoying early advantages from the airline?s oneworld candidacy with code-share agreements now in place with seven current oneworld members - American Airlines, British Airways, Finnair, Iberia, Malщv, S7 and, also from yesterday Royal Jordanian. Further agreements will follow over the next few months.

Paul Gregorowitsch, CCO airberlin, said: ?Never before has there been a campaign run jointly by oneworld and a future member of the alliance. Consequently airberlin is particularly delighted to assume this pioneering role. Furthermore, the timing of this campaign could not be better in terms of advertising oneworld in Germany and of allowing passengers to see the benefits they will derive from membership even before the airline has officially joined the airline alliance.?

oneworld Vice-President Commercial Stephen Usery added: ?With airberlin?s German home such a competitive market, we are eager to welcome airberlin flyers into the oneworld family. Our joint campaign is a great way to begin this new relationship.?



Date modified: 02.11.2011

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Pay with the airberlin Credit Card and collect status miles

airberlin is the first airline to allow the collection of status miles for every payment made with the airberlin Visa Card as part of the frequent flyer program topbonus. The cardholder will now be collecting topbonus status miles in addition to award miles for free flights and Business Class Upgrades. Passengers who pay for their flights with the airberlin Credit Card can therefore collect both status and award miles when they pay and when they fly. 'With this new offer for topbonus members, we are offering our customers unique added value. Members of Germany's second largest frequent flyer program, topbonus, can therefore reach frequent flyer status even quicker or protect their existing status,' says Marcus Puffer, Vice President Loyalty & Partnerships airberlin.Currently, more than 2.7 million passengers are now members of the frequent flyer program topbonus and collect miles for award flights and other exclusive status benefits. topbonus miles can be collected, for example, on flights as well as with num  >>>


airberlin is offering a special price on bookings to celebrate its new route to Abu Dhabi

On the occasion of its first flight from Berlin to Abu Dhabi on 15th January 2012, Germany?s second largest airline is offering a special price on bookings; from today you can book a return ticket on departures from 15th January 2012 with the return flight departing up until 29th February 2012 for ?199, inclusive of all taxes and charges and including topbonus miles. ?This new connection to Abu Dhabi supports our strategic partnership with Etihad Airways and opens up new travel opportunities to Asia and Australia for our passengers. The product we offer is made more attractive for holidaymakers and for business travellers with the addition of this new connection,? said Hartmut Mehdorn, Chief Executive Officer, airberlin. ?Etihad Airways' historic partnership with airberlin offers massive benefits for our guests. Now, airberlin passengers flying from Europe can experience the best of modern Arabian hospitality in Abu Dhabi, or connect onwards to destinations in the East. We look forward to working with airber  >>>


More USA: airberlin flies non-stop from Dќsseldorf to Las Vegas

airberlin is further expanding the flights it offers to North America and will fly non-stop from Dќsseldorf to Las Vegas twice a week as of summer 2012. With the new destination, airberlin passengers can now fly to a total of seven destinations in North America (New York, Miami, Fort Myers, Los Angeles, San Francisco, Las Vegas and Vancouver). This makes airberlin the main provider of non-stop flights to North America from Dќsseldorf airport. The first airberlin flight to the desert metropolis in the US State of Nevada will take off from Dќsseldorf on 10th May 2012. The flight will be serviced on Thursdays and Sundays using an Airbus A330. The departure time in Dќsseldorf is 13:55, landing in Las Vegas at 16:15. The return flight to Dќsseldorf will arrive at 13:30. Connecting flights to Dќsseldorf are available from six German airports and from Austria, Switzerland, Copenhagen and Milan. As the departure and arrival times are in the middle of the day, the new flight is particularly attractive for airberlin pa  >>>


Christian Lesjak joins NIKI management

As of 1st February 2012, Christian Lesjak (40) will be Managing Director of Austrian airline NIKI Luftfahrt GmbH, succeeding Gottfried Neumeister in this role. He will be responsible for Sales, Marketing and Finance in this new position. He will manage NIKI together with Otmar Lenz, who will be in charge of the airline?s operational activities.Gottfried Neumeister has been working for NIKI since the airline was founded. When Niki Lauda sold his shares, he decided to leave the airline with effect from 31st January 2012, to pursue new career opportunities.Christian Lesjak had already been working for NIKI, which forms part of the airberlin group, from 2006 to 2010, in the role of Director Sales, Marketing and Network Planning, before being made Senior Vice President Scheduled Services for airberlin in 2010. Lesjak boasts more than 15 years of experience in the airline sector, for instance with airlines such as Lauda Air and Swissair. Lesjak studied commerce and economics at the Vienna University of Economics an  >>>


ETIHAD AIRWAYS BECOMES BIGGEST SINGLE SHAREHOLDER IN AIRBERLIN

Etihad Airways, the national airline of the United Arab Emirates, has agreed to increase its stake in airberlin, Europe?s sixth largest airline, to 29.21 per cent, becoming airberlin?s largest single shareholder.The strategic move, announced today in Berlin by Etihad Airways Chief Executive Officer James Hogan and airberlin CEO Hartmut Mehdorn, connects the airlines? extensive networks and frequent flyer programs to offer travellers 239 destinations across 77 countries.Hartmut Mehdorn said: ?The strategic partnership with Etihad Airways opens up enormous opportunities for the future of our company.??This applies especially to future market development and the realization of synergies.??One of the key components of the new partnership is the launch of airberlin services to Abu Dhabi, which will become our new gateway to Asia and Australia.??The agreement with Etihad Airways will also dramatically improve the global connectivity of our customers in Germany, Switzerland, Austria, and throughout the GCC and Middl  >>>


airberlin Christmas Special on long-haul flights

On 20th and 21st December, with its Christmas Special, airberlin is offering its passengers additional tickets on long-haul flights at prices to celebrate the festive season. These bargain flights can be booked for departures to long-haul destinations between 1st January and 30th June 2012.You can book long-haul flights to destinations such as Miami departing from Berlin or Dќsseldorf from 269 euros one way or from Dќsseldorf to San Francisco from 349 euros per trip. The Christmas Special also includes flights to Caribbean beach holiday destinations. airberlin flies passengers to Punta Cana from Dќsseldorf; Germany?s second largest airline offers additional tickets to Varadero in Cuba from Berlin and Dќsseldorf; feeder flights are also available from other airports including Dresden, Hamburg and Stuttgart.The Christmas Special covers flights departing between 1st January and 30th June 2012 to a large number of destinations on airberlin?s flight network in Germany and Europe. Tickets can be booked on the Inter  >>>


airberlin?s apprentice aviation administrator Katharina Pittack receives award

When Katharina Pittack, Passenger Services Supervisor, finished her training as an aviation administrator with Germany?s second largest airline in the summer of 2011, she achieved the best exam results in the whole country. Under the auspices of the ?National Awards for Leading Achievements in CCI Professions? she was presented with a trophy and a certificate in recognition of her outstanding grades. In his congratulatory speech the Federal Minister of Economics and Technology, Dr. Philipp Rіsler, praised the outstanding achievements of the young trainee and underlined the importance of work-linked training programmes in Germany.?We would like to congratulate Frau Pittack on her excellent results, and consider these to be indicative of the high quality of the training provided by airberlin. We are very pleased to be able to offer her the opportunity of a career with our company?, Bettina Mainz, Head of Training at airberlin said, congratulating the Passenger Services Supervisor.airberlin is currently training  >>>


airberlin once again receives sustainability rating from oekom research AG

For the second time in a row, Germany?s second-largest airline has been awarded the investment status of "prime" in the sustainability ratings of oekom research AG. Companies which fulfil the branch-specific minimum standards set by oekom research in the areas of ecology and social affairs receive "prime status? and are therefore ranked among the leading companies in the field of transport and logistics in terms of oekom?s corporate ratings."In recent years airberlin has succeeded in setting up a sustainable fuel efficiency programme", said Hartmut Mehdorn, airberlin?s CEO. Since the middle of the nineties it has been possible to reduce average fuel consumption by 42%. The average age of the company?s planes is five years. "airberlin currently consumes an average of 3.6 litres of fuel per 100 passenger-kilometres and is still trying to reduce this to the 3.5 litre mark this year", stated Mehdorn, who was presented with the prestigious award of ?Eco-Manager of the year? in 1999. airberlin received the award of  >>>


HolidayCheck is airberlin?s latest partner

airberlin?s frequent flyer programme topbonus and the on-line travel service HolidayCheck will be working together in partnership from now on. Members of Germany?s second-largest airline?s frequent flyer programme will earn 150 topbonus award miles for every hotel review published on the HotelCheck website. By writing hotel reviews holidaymakers will earn miles which can be redeemed on free flights with airberlin or on other exclusive offers. At the same time, by sharing their valuable travel experience, they will help other travellers to choose the right hotel. About two weeks after the hotel review is published the award miles will be credited to the member?s topbonus mileage account and can be used to book an award flight on airberlin.com.Marcus Puffer, Vice President Loyalty & Partnerships said: "We are very happy to welcome HolidayCheck as the latest partner on our topbonus frequent flier programme. topbonus members can now collect miles towards award flights, throughout their entire journey: they receiv  >>>


airberlin is closing stations in Dortmund and Erfurt from winter 2012/13

On 1st November 2012 airberlin will be closing its stations in Dortmund and Erfurt. This is the airline's response to the disproportionate burden imposed by the aviation tax and its significant influence on demand. Closing the stations as part of the "Shape & Size" programme to increase efficiency is also designed to improve utilisation of crew and maintenance resources as well as to achieve a more efficient fleet structure. airberlin intends to offer its current 76 employees at those stations, 43 in Dortmund and 33 in Erfurt, jobs at other locations.airberlin has been serving the Dortmund station since 1st November 2000, and the Erfurt station since 1st November 1999. These airports offer non-stop flights to destinations throughout the Mediterranean region as well as numerous connections via the Nuremberg hub in winter. At present one aircraft is stationed in Dortmund.  >>>



 
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